Managerial economics : decision making and forward planning /

Detalles Bibliográficos
Autor principal: Spencer, Milton H.
Otros Autores: Siegelman, Louis
Formato: Libro
Idioma:Inglés
Publicado: Homewood, Illinois : RIchard D. Irwin, 1959.
Colección:The Irwin series in economics
Materias:
Tabla de Contenidos:
  • I. Uncertainty and prediction. 1. The incertainty framework of management decision making.
  • 2. Forecasting methods.
  • 3. Economic measurement.
  • II. Adjustment to incertainty. 4.Profit management.
  • 5. Demand analysis, sales forecasting.
  • 6. Production mangement.
  • 7. Cost analysis.
  • 8. Pricing: practices and policies.
  • 9. Competition and control.
  • 10. Capital management.
  • 11. Capital management (continued).