Marketing /
| Main Author: | Lamb, Charles W. |
|---|---|
| Other Authors: | McDaniel, Carl, Jr., 1941-, Hair, Joseph F. |
| Format: | Book |
| Language: | Español |
| Published: |
México, D. F. :
Thomson,
c2002.
|
| Edition: | 6a ed. |
| Subjects: |
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