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|a AR-SmUSM
|b spa
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|a eng
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|a 005.3068
|b S4464 2000
|2 22
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|a Secrets of sofware succes :
|b management insights from 100 software firms around the wold /
|c Detlev J. Hoch ... [et al.].
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| 250 |
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|a 3rd ed.
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| 260 |
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|a Boston, Massachusetts :
|b Harvard Business School Press,
|c c2000.
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| 300 |
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|a xix, 312 p. :
|b il. ;
|c 24 cm.
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| 500 |
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|a Autores: Cyriac R. Roeding, GertPurkert, Sandro K. Lindner, with Ralph Müller.
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| 500 |
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|a Contiene información biográfica.
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| 504 |
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|a Incluye referencias bibliográficas (p. 273-296) e índice.
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|a 1. It´s like riding a bull. – 2. A new business called software. – 3. Exceptional software leaders are the rule. – 4. Winning the war for sofware talent. – 5. Sofware development: completing a mission impossible. – 6. Marketing gods make sofware kings. – 7. professional sofware services: experts at marketing trust. – 8. Grow your partners to grow yourself. – 9. The landscape of the future. – 10. Staying on the bull.
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| 650 |
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|a Programa de ordenador.
|2 unesco
|9 1373
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| 650 |
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|a Industria.
|2 unesco
|9 3212
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| 650 |
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|a Gestión.
|2 unesco
|9 3279
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| 700 |
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|a Hoch, Detlev J.,
|d 1954-
|9 97617
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| 700 |
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|a Roeding, Cyriac R.
|9 97618
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| 700 |
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|a Purkert, Gert.
|9 97619
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| 700 |
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|a Müller, Ralph.
|9 97620
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