Schiffman, L. G., & Kanuk, L. L. (1991). Comportamiento del consumidor (3a ed.). Prentice-Hall Hispanoamericana.
Chicago Style (17th ed.) CitationSchiffman, Leon G., and Leslie Lazar Kanuk. Comportamiento Del Consumidor. 3a ed. Naucalpan de Juárez, México: Prentice-Hall Hispanoamericana, 1991.
MLA (8th ed.) CitationSchiffman, Leon G., and Leslie Lazar Kanuk. Comportamiento Del Consumidor. 3a ed. Prentice-Hall Hispanoamericana, 1991.
Warning: These citations may not always be 100% accurate.