Manual para elaborar un plan de mercadotecnia /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Español |
| Published: |
México, D. F. :
Mc Graw-Hill,
c2007.
|
| Subjects: |
| Physical Description: | xvii, 199 p. : il. ; 23 cm. |
|---|---|
| Bibliography: | Incluye referencias bibliográficas (p. 197) |
| ISBN: | 9789701060544 9701060547 |