Fundamentos de marketing /
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | Español Inglés |
| Published: |
México, D.F. :
McGraw-Hill,
c1992.
|
| Edition: | 9a ed. |
| Subjects: |
| Item Description: | Traducido de: Fundamentals of marketing. |
|---|---|
| Physical Description: | xxxi, 733 p. : il. ; 27 cm. |
| Bibliography: | Incluye referencias bibliográficas, glosario e índice. |
| ISBN: | 9701001753 |