APA (7th ed.) Citation

Kotler, P., & Armstrong, G. (2001). Marketing (8a ed.). Pearson Educación.

Chicago Style (17th ed.) Citation

Kotler, Philip, and Gary Armstrong. Marketing. 8a ed. México, D.F.: Pearson Educación, 2001.

MLA (8th ed.) Citation

Kotler, Philip, and Gary Armstrong. Marketing. 8a ed. Pearson Educación, 2001.

Warning: These citations may not always be 100% accurate.