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|a 658.8
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|2 22
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|a Rojas Breu, Ruben
|9 72017
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| 245 |
1 |
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|a Marketing para los que deciden :
|b método vincular /
|c Ruben Rojas Breu.
|
| 250 |
|
|
|a 3a ed.
|
| 260 |
|
|
|a Buenos Aires :
|b Macchi,
|c 1992.
|
| 300 |
|
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|a 158 p. ;
|c 23 cm.
|
| 504 |
|
|
|a Incluye referencias bibliográficas (p. 153)
|
| 505 |
0 |
|
|a 1. Introducción. -- 2. Método vincular. -- 3. Segmentación por vínculos y mapa de posicionamientos vinculares. -- 4. Casuística.
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|d 321
|e 25/09/2003
|f 0859 EYN
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|a Marketing
|2 unesco
|9 10242
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|a Toma de decisiones
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