APA (7th ed.) Citation

Lambin, J. 1., Mollá, A., & Miquel, S. (1991). Marketing estratégico (2a ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Lambin, Jean-Jacques 1933, Alejandro Mollá, and Salvador Miquel. Marketing Estratégico. 2a ed. Madrid: McGraw-Hill, 1991.

MLA (8th ed.) Citation

Lambin, Jean-Jacques 1933, et al. Marketing Estratégico. 2a ed. McGraw-Hill, 1991.

Warning: These citations may not always be 100% accurate.