The debate over corporate social responsibility /
Otros Autores: | , , |
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Formato: | Libro |
Idioma: | Inglés |
Publicado: |
Oxford :
Oxford University Press,
2007.
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Materias: |
Tabla de Contenidos:
- 1. Why corporate social responsibility: why now? how? / Jill J.McMillan.
- 2. A new generation of global corporate social responsibility / Michael Stohl, Cynthia Stohl, and Nikki C. Townsley.
- 3. progressing from corporate social responsibility to brand integrity / Malcom Mclntosh.
- 4. Facing corporate power / Jem Bendell and Mark Bendell.
- 5. Corporate Citizenship: the dark-side paradoxes of success / Sandra Waddock.
- 6. Corporate social responsibility in Scandinavia: a turn toward the business case? / Mette Morsing, Atle Midttun, and Karl Palmas.
- 7. Corporate social responsibility in asia: a confucian context / Cien Whelan.
- 8. Corporate social responsibility and public relations: perceptions and practices in singapore / Krishnamurthy Sriramesh, Chew Wee Ng, Soh Ting Ting, and Luo Wanyin.
- 9. Corporate social responsibility in Mexico: an approximation from the point of view of communication / Mariela Pérez Chavarría.
- 10. Legal versus ethical arguments: contexts for corporate social responsibility / Matthew W. Seeger and Steven J. Hipfel.
- 11. Corporate deception and fraud:the case for an ethical apologia / Keith Michael Hearit.
- 12. Regulation: government, business, and the self in the United States / John Llewellyn.
- 13. Can corporate personhood be socially responsible? / Dean Ritz.
- 14. How toread Milton Friedman: corporate social responsibility and today's capitalisms / James Arnt Aune.
- 15. Corporate social responsibility as oxymoron: universalization and exploitation at boeing / Dana L. Cloud.
- 16. Toward an accounting for sustainability: a New Zealand view / Stewart Lawrence.
- 17. Consumer activism and corporate social responsibility: how strong a connection? / Brenden E. Kendall, Rebecca Gill, and George Cheney.
- 18. Corporate governance, corporate social responsibility, an Communication / Stanley Deetz.
- 19. Corporate and institutional responses to the challenge of HIV / AIDS: the case of South Africa / Grant Samkin and Stewart Lawrence.
- 20. Business, society, and impacts on indigenous peoples / Marcus Breen.
- 21. Activism, risk, and communicational politics: nike and the sweatshop problem / Graham Knight.
- 22. Corporate environmentalism / Connie Bullis and Fumiko le.
- 23. Greening of corporations? eco-talk and the emerging social imaginary of sustainable development / Sharon M. Livesey and Julie Graham.
- 24. Discourses of sustainability in today's public sphere / Tarla Rai Peterson and Todd Norton.
- 25. Green marketing and advertising / Worawan Yim Ongkrutraksa.
- 26. Sustainable development discourse and the global economy: promoting responsibility, containing change / Shiv Ganesh.
- 27. The behavior of corporate species in ecosystems and their roles in environmental change / Douglas Crawford-Brown.
- 28. ls sustainability sustainable? corporate social responsibility, sustainable business, and management fashion / Theodore E. Zorn and Eva Collins.
- 29. Corporate social responsibility and public policy making / Charles Conrad and Jéanna Abbott.
- 30. The case of the subaltern public: a postcolonial investigation of corporate social responsibility's (o)missions / Debashish Munshi and Priya Kurian.
- 31. The discourse of corporate social responsibility:postmodern remarks / Lars Thoger Christensen.
- 32. Corporate social responsibility /corporate moral responsibility: is there a difference and the difference it makes / Patricia H. Werhane.