Diffusion of innovations /

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Détails bibliographiques
Auteur principal:	Rogers, Everett M.
Format:	Livre
Langue:	Inglés
Publié:	New York : The Free Press, c1995.
Édition:	4th ed.
Sujets:	Difusión de tecnología Transferencia de tecnología Innovación científica.

Table des matières:

1. Elements of diffusion.
2. History of diffusion research.
3. Contributions and criticisms of diffusion research.
4. The generation of innovations.
5. The innovation decision process.
6. Attributes of innovations and their rate of adoption.
7. Innovativeness and adopter categories.
8. Diffusion networks.
9. The change agent.
10. Innovation in organizations.
11. Consequences of innovations.