BUSCADOR DE RECURSOS UNSAM

APA-Zitierstil (7. Ausg.)

Kinnear, T. C., & Taylor, J. R. (1991). Marketing research: An applied approach (4th ed.). McGraw-Hill.

Chicago-Zitierstil (17. Ausg.)

Kinnear, Thomas C., und James R. Taylor. Marketing Research: An Applied Approach. 4th ed. New York: McGraw-Hill, 1991.

MLA-Zitierstil (8. Ausg.)

Kinnear, Thomas C., und James R. Taylor. Marketing Research: An Applied Approach. 4th ed. McGraw-Hill, 1991.