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01119nam a22002892u 4500 |
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20151020171147.0 |
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151019s1989 ag 000 0 spa d |
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|a 9504326404
|
040 |
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|a AR-SmUSM
|
082 |
0 |
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|a 659.111
|b E822 1989
|2 20
|
245 |
0 |
3 |
|a La estrategia de medios /
|c Eduardo Hugo Lauzan ... [et al].
|
260 |
|
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|a Buenos Aires :
|b Mercados & Tendencias,
|c 1989.
|
300 |
|
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|a 285 p. ;
|c 23 cm.
|
504 |
|
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|a Incluye referencias bibliográficas (p.[7]).
|
650 |
|
7 |
|a Medios de comunicación de masas.
|2 unesco
|9 1826
|
650 |
|
7 |
|a Marketing.
|2 unesco
|9 10242
|
650 |
|
7 |
|a Publicidad.
|2 unesco
|9 4918
|
650 |
|
7 |
|a Toma de decisiones.
|2 unesco
|9 10241
|
650 |
|
7 |
|a Planificación.
|2 unesco
|9 7987
|
700 |
1 |
|
|a Lauzán, Eduardo Hugo.
|9 37769
|
700 |
1 |
|
|a Alisio, Jorge.
|9 37770
|
700 |
1 |
|
|a Alfonso, Fermín Jorge.
|9 24347
|
700 |
1 |
|
|a Rival, Horacio.
|9 37771
|
942 |
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|o 659.111 E822 1989
|p B2912
|r 2016-10-21 00:00:00
|s 2016-05-23
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