Measuring media audiences /

Bibliographic Details
Other Authors: Kent, Raymond A. (ed.)
Format: Book
Language:Inglés
Published: London : Routledge, 1994.
Subjects:
Description
Physical Description:xiii, 202 p. ; 23 cm.
Bibliography:Incluye referencias bibliográficas e índice (p. [200]-202).
ISBN:0415082897
0415082900 (pbk.)