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091028s2010 xxua 001 0 eng d |
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|a 9780521517423 (hbk.)
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|a 610.28
|b B6152 2010
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|a Biodesign :
|b the process of innovating medical technologies /
|c senior editors, Stefanos Zenios, Josh Makower, Paul Yock ; associate editors, Todd J. Brinton, Uday N. Kumar ; principal writer, Lyn Denend ; specialty editor, Thomas M. Krummel ; web editor, Christine Kurihara.
|
| 260 |
|
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|a New York :
|b Cambridge University Press,
|c 2010.
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| 300 |
|
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|a xxxv, 742 p. :
|b il. ;
|c 29 cm.
|
| 504 |
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|a Incluye referencias bibliográficas e índice.
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| 505 |
0 |
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|a Pt. I Identify: Sect. 1 Needs Finding: 1. Strategic focus ; 2. Observation and problem identification ; 3. Need statement development -- Sect. 2 Needs Screening: 4. Disease state fundamentals ; 5. Treatment options ; 6. Stakeholder analysis ; 7. Market analysis ; 8. Needs filtering -- Pt. II Invent: Sect. 3 Concept Generation: 9. Ideation and brainstorming ; 10. oncept screening -- Sect. 4 Concept Selection: 11. Intellectual property basics ; 12. Regulatory basics ; 13. Reimbursement basics ; 14. Business models ; 15. Prototyping ; 16. Final concept selection -- Pt. III Implement: Sect. 5 Development Strategy and Planning: 17. IP strategy ; 18. R&D strategy ; 19. Clinical strategy ; 20. Regulatory strategy ; 21. Quality and process management ; 22. Reimbursement strategy ; 23. Marketing and stakeholder strategy ; 24. Sales and distribution strategy ; 25. Competitive advantage and business strategy -- Sect. 6 Integration: 26. Operating plan and financial model ; 27. Business plan development ; 28. Funding sources ; 29. Licensing and alternate pathways.
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|a Tecnología médica.
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|a Zenios, Stefanos A.
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|a Makower, Josh.
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|a Yock, Paul G.
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